Simultaneously, there was seen a major shift in users’ preference, too – while buyers earlier were more after devices carrying powerful innards, the year 2017 saw them drifting more towards exciting features – along with top-tier specifications adding value to capable smartphones.
Home-grown e-commerce major on Friday released its pick of best smartphones in various segments, based on the shopping trends seen across online shoppers on its platform. The company claimed to have arrived at its selection “after analysing the shopping carts of over 150 bn shoppers”.
“With the e-commerce landscape drastically growing in India, the smartphone category continues to be a frontrunner among online shoppers. Flipkart flagship sales events, exclusive partnerships and innovative schemes like ‘no-cost EMI’, ‘product exchange offers’ and ‘buy now, pay later’ has exponentially impacted the sales on the online smartphone category, specifically the budget and mid- range segment,” Flipkart said in a statement.
Here is a snapshot of Flipkart’s top picks in various segments:
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