Wednesday, 8 August 2018

Here's how social media pages are good source for making a quick buck

facebook, social media

Those of us even sparsely active on social media must have at some point of scrolling through an ocean of posts come across images of Indian army soldiers, with the caption – “share if you are a true Indian”. The not-so-subtle nudge at our patriotism gets us to do as intended and the post goes viral; rarely do we wonder that the image might have an ulterior motive.

A thriving business
They say sharing is caring and a closed Facebook group by the same name seems to live the thought on a daily basis. The group asks for a government ID proof if you wish to join it and once you’re inside the circle of over 18,000 individuals, you can buy or sell patriotism, misogyny, politics, Bollywood, nationalism and even God.

1. Modi and BJP
With the advent of the internet, social media has become a money-making factory. Facebook is no longer limited to connecting with friends and playing Farmville but a place to easily connect with potential buyers. As more and more people got politically active on Facebook, a silent market emerged.

Ankit Pandey
In a May 2017 article, we chronicled the activities of Pandey – how he made a mint in sleazy and pro-BJP websites that supplied regular content to Facebook pages.
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