The smartphone would retail in Champagne Gold and Matte Black colour at retail stores, starting September 15. Buyers can also pre-book the device on Amazon and Flipkart.
"Vivo has been riding on the success of its selfie-centric phones. We have 18 per cent smartphone market share in the country now," Nipun Marya, Director, Brand Strategy, told reporters here.
Vivo V7+ is the first phone from the company with an 18:9 aspect ratio with 'Full View' display.
"With the festive season around the corner, we are committed to furthering our brand promise and add a surprise element for our valued customers with innovative devices. Through V7+, we are confident that its premium design and superior camera feature with 'Full View' display will offer great value to customers," said Kent Cheng, CEO, Vivo India.
"The forthcoming quarter shows real promise and we are confident that our latest offering will gather positive response," he added.
A high point of the device is 24MP selfie camera with an aperture of f/2.0 and flash. The phone sports a 5.99-inch IPS display (1440x720 pixels) in a unibody metal body.
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